Building long-term legacy effects from hosting the Tour de France Grand Départ

Leanne Buchan was heading the public engagement programme, when the City of Leeds was a part of the Yorkshire Tour de France Grand Départ in 2014.

At RT19 she will present how Leeds succeeded in engaging the local community and the local businesses in the Tour de France celebration. Moreover, Leanne will tell about the long-term legacy effects the City of Leeds strived to obtain - and how they measured their success.